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Easy way to get user-generated content

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發表於 2006-12-20 21:09:04 | 顯示全部樓層 |閱讀模式
How to encourage your visitors to interact with your site
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Associate Programs Newsletter #3027 ?' e7 J0 J! G( Y0 [+ J4 l
Do you want your website to encourage user-generated content? Do you want a great new way to help you connect with your site's visitors?
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Remember, you need to connect with your visitors before you can sell.4 Z3 s& e9 m( _3 x6 _( G$ w; o) B
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This is what they call a no-brainer.
$ p2 j. h7 e/ B$ {2 LCONTENTS:6 B5 j, b6 c+ y9 m. K9 W! F# A
1. User-generated ray of sunshine* A* ]  N# l; Z- ^
2. Do you want to comment?) j' A; ?7 k  \& M1 C! Z2 ~
3. Video affiliate system should boost sales
! V) S/ a. e/ G2 _6 }# h4. Thought for today: How high?
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/ L$ q8 b3 e3 g/ |# Y=================================, ?7 j+ j9 h1 Q" X( B
1. User-generated ray of sunshine
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1 X& k" W- \+ H" }& WHere's a little ray of sunshine - a really easy way to encourage your website visitors to add unique, topical content to your site.: r: p; f6 m" u, a3 }* |
More good content equals more traffic. More traffic equals more dollars.6 r7 @! D' Q  ^6 @  S6 Y
It's not a forum. It's not a blog.
5 i/ c. m# J! A8 i1 s, M. g5 w1 QIt's a simple way of allowing people to comment on the articles or newsletters you publish on your site.7 A. k+ o- c! D
I love it.
( ?. n7 n% P) N! s2 l* ]- T+ C( z6 RRobert Blackstone's new script makes it easy for you to publish a form inviting comments at the bottom of every article.
6 \) k. m; H# J5 UIt's a bit like the comments form you've probably seen on Matt Cutts' blog and other blogs.
- H# J5 G  |) A3 C9 ~I'm sure you can see how useful this is.( O: ]/ L' j/ v5 Q# g
Robert uses this equation to explain the value of article comments:
; N7 \. G: p* c+ kMore Content = More Repeat & SE Traffic = More $$
& d7 S; `% O6 lHowever, there's a whole lot more to it...! E, D, {; A! X( k8 m( ]9 b

* U- r( H$ z$ [ * Article comments enable you to receive quick feedback from your readers, so you can easily see which of your articles strike a chord and which ones are flops. If one particular article is a raving success, you can publish more articles on that topic.$ [8 v( L7 Y" k# X2 [
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* Your readers will interact with you more. They'll realise you appreciate their views. This is SO important. To sell or PREsell, you MUST make a connection with your readers. Encouraging them to have their say helps build a strong connection.! \6 L9 F& S- t9 A

& Q' B% z& c& | * Publishing feedback makes your site more interesting. It's not just YOUR opinion any more. You're creating a dynamic, "live" site. Because your site is more interesting, readers are likely to stay on the site longer. Search engines like sites on which readers stay more than a few seconds.# r" D2 O- c% w" X9 J
* Search engines also love sites which are updated frequently. Your readers can help you "update" pages all over your site.& x) W8 ^6 D; J+ L7 H+ f
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* Are you using PLR articles? Perhaps you haven't done quite enough rewriting to make them truly unique. If a few friends add comments to your PLR articles, this will help make your pages unique - another good thing from an SEO point of view.9 a& a2 Q" l7 G+ ]" V, y6 T3 y! d
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* Many people enjoy helping other people - and some love showing off their knowledge. Allowing article comments satisfies both groups while improving your site.
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. O4 m# M! K/ u$ CMost blogs allow visitors to comment on posts. If you're using a content management system (CMS) you may already have a system which enables article comments.
% j" \) V. n, W) |But what about all the other ordinary sites?
) Z4 l- S2 l  {/ W( }, ^+ ~Do you want to go through the hassle of switching all your sites over to a blog or a CMS system? Probably not.
& B3 {# m  }$ v1 D! I) ^5 p6 ~With Robert's script, you get the benefits of user-generated content without the hassle of a complex site conversion.3 X# w& b& t" X0 Q1 d! k2 l
Several years ago, my friend Jim Reardon suggested I ought to introduce some way for readers to comment on my newsletters. At the time, I put his idea in the too-hard basket.# E* u; |" i$ o& j, k
Now, six or seven years later, we've finally done it. We recently introduced a comments facility on AssociatePrograms.com and I love it.
/ [, a' z! p0 t9 ~It's fun writing a newsletter and then an hour or so later checking to see what readers think of what I've written.. b' r' b5 l4 z, D8 d9 F
On AssociatePrograms.com, I've chosen to moderate the comments. I've found that on average about one in every 20 or 30 comments is spammy junk not worth publishing.8 Z0 o- f' V8 X- a$ ?7 G# v" V
Robert's script works in a similar way. It also has a few features which make it better than our comments tool, giving the site owner more choices. (Robert's tool wasn't on the market when we created our new system.)
, q& H! \# n$ h6 E8 @$ gMy experience with article comments is new and fairly limited, but already I'm a convert.
9 x# _( D' V1 ~4 [Here are two recent examples on our site.  B) b; ]' K6 j  k$ Z) d
We published an article on affiliate datefeeds:+ t, y/ O; M5 a4 @1 L
An insider's tips on affiliate datafeed sites) ], O. g7 G' r- X$ l" f% Z2 F% J. K
http://www.associateprograms.com/articles/434/1/Affiliate-datafeed-sites" q1 u0 X* Q9 D7 A- b
Readers commented on the article, providing links to a couple of useful resources - DataFeedFile.com and FeedShare.com -  thus making the article more useful. (With Robert's script, you can choose whether to allow HTML, which would make links active. I've chosen not to because I don't want to encourage spammers hoping for a free link.)
. e) T4 S, [$ I* ]0 }/ Q9 oAnother example is a newsletter I wrote the other day about how to be your own BS detector. My wife, Joanna, worried that readers would be offended, urged me to remove the term "BS". I went ahead - http://www.associateprograms.com/articles/493/1/Seven-ways-to-be-your-own-BS-detector' @3 h; d4 I1 I! y- G
That newsletter has received 50 thoughtful comments, making the page much more interesting for readers. I'm very grateful to everyone who took the time to add a comment. I really appreciate the feedback.. v8 W% h$ a1 |9 j
If my next newsletter receives zero comments, I'll know I need to brush up on my writing skills.' m& e1 W6 R/ s% P2 K) P; c$ E9 _
The thing I like most about Robert's new tool is that it encourages the creation of genuinely UNIQUE, relevant content, written specially about your website.
/ D; ?6 v$ Z$ y4 c8 dAs the Internet becomes more and more flooded with duplicate junk, it's nice to see someone who's doing something positive.
8 {% s' w4 t4 w. u8 vIf you're planning a serious business future in which the search engines treat you well, you HAVE to think about genuinely unique content.  d5 n3 s6 D  X9 N: d
Robert's script helps you create unique content.
3 t- F, f+ h3 m1 \( }It's easy to install. / Y5 i( w- T" X" {- M
The script should work on any web host that supports SSI (server side includes) and/or PHP. "Most do these days, but it wouldn't hurt to double check," Robert says.
1 Y" V- k" V3 _. ^& qHe provides full instructions and support on how to get it up and running. ) q- P& G% Y9 |# X. h
Robert's a good guy and a friend. You can trust him to look after you.
4 C3 X% E3 E0 ?The script is very modestly priced - excellent value - and you're allowed to use it on as many sites as you like.
  j: Z$ [* g3 V( GI recommend you grab it now before Robert raises the price.
& m% p* i$ J8 a0 e) {+ Bhttp://www.AssociatePrograms.com/instant-comments5 {6 S9 \+ A8 k  C

% i+ g' \( T5 {/ ?5 G__________________________________________SPONSOR__________
4 v$ R' O1 D. q8 l0 w7 Q! kMotivated Marketing System is designed for anyone who intends
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website. It includes site-building and management software3 {) w& r6 ~. g7 m. F
program, create /One Time Offers/ (OTO's) and complete user
( v2 h8 c( _) c: T8 ~guide. It's called the Motivated Marketing System because it
  w) |0 Y! V: p*motivates* Check out the FREE version.% I$ D+ S0 c; ~" m
http://www.motivated-marketing-lite.com1 E. [) g6 p: {% M, l# V% n: A* R2 `
___________________________________________________________
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2. Do you want to comment?4 ^( m4 ~: L3 W! R  Q
==========================
! v& W8 ~% q# c- `4 b$ YWe have article comments software on AssociatePrograms.com, so you can have your say on any article.# j, I1 v8 V1 W+ V7 Y. W% R
You can comment on this newsletter right now, at the bottom of this newsletter.
! z2 L* c% }, O! ?5 {( ?I love receiving feedback on articles. Good or bad, it's all helpful.# l( [8 `+ X' m# ^7 z
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3. Video affiliate system should boost sales
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Affiliate merchants, I reckon you'll see the huge potential in this...  b$ |  {7 C( {: _, h
You can now invite your affiliates to place your videos on their websites - with their affiliate links embedded in them.; u" C1 ?$ u8 `  L! a% R5 o
Joe Chapuis, who's been marketing full-time online since 1996, has created a video affiliate system.+ I- b" g( Y* W. B( ?+ S% h5 D
It enables affiliate merchants to combine web video with any affiliate program.
8 ~* h' `' |. x, l! U- {6 tHere's how Joe explains it - a quick overview:
2 R6 L: V2 k, s% e1. You sell widgets.
+ b, w' t$ \1 v6 f6 K: x2. You have an affiliate program.
0 R3 f4 ]8 f* i# M6 I3. You create one or more web videos to promote your widgets.8 D6 m+ A# X* e: a( u
4. Using the Video Affiliate System, you can invite your affiliates to add your videos to their sites.
2 A+ E7 I+ A- q: U$ }! E5. You provide your affiliates with simple instructions for adding to their sites a video player which is embedded with their affiliate links.
/ V9 L8 Z; j2 B- R9 x6. Clicking on one of the hotspot links built into the player sends traffic to you, the merchant, via an affiliate link.+ Q3 E9 X" \* D2 o0 l7 O- G7 I
7. All transactions are tracked by your affiliate program as usual.6 G0 k$ {9 I9 x+ y9 m0 X# u
"When your affiliates add your videos to their sites, your web video players are transformed into eye-catching, attention-grabbing affiliate links that will drive tons of targetted to traffic to your site," Joe says.
2 |0 s6 }$ L4 U! X+ F' L0 YYou and your affiliates need do only three simple things to make it happen.! ]( h- J0 ?0 e) S3 T
The video affiliate system is one of the video tools available in a new membership site Joe has launched. The membership site is for anyone who wants to put video on their site. You can try it risk-free for 14 days./ D( i4 F) ~6 g9 m( Y
This has exciting possibilities.
) x0 x6 B3 C2 C( L$ t0 W* nFind out more here.../ e8 G0 \* v2 _. f; o
http://www.AssociatePrograms.com/video-system  [' P, i# Y1 j4 O

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4. Thought for today: How high?
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"Nurture your mind with great thoughts, for you will never go any higher than you think." - Benjamin Disraeli
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