roror999 發表於 2013-11-11 01:28 
, Q1 N2 E, \5 l& T0 G這文章中提到的OTO,是什麼意思
3 O& o% w& K! J; Y
) w% ]+ H, T5 ?) Z Q; f$ u我一時沒想明白,謝謝了先
5 ]; a/ Z( x% ]* w1 P* H2 o- `OTO generally stands for one time offer. You usually see this as an upsell strategy to an offer. Here's what usually happens during the process, you buy a product or service for a low entry price like $29 or $39, somewhere in that area. Once you get "in the door" you are offered a OTO. Marketers call it this so you get the feeling that you need to buy, after you decline it won't be offered again. It's a marketing ploy that works well. Is it alway a good idea to jump into these OTO's, that depends on you. + T! a& Y- K" L
/ C: }! L: I* ?( M/ t' _ |