|  SEO |  SEO 2.0  |
 Link building, manually adding them, submitting static websites to directories, link exchange, paying for links+ I3 B+ \& ]" r: U& ]/ w
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鏈接建設，大多是手工添加，如提交目錄，友情鏈接，付費鏈接
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7 q* Q2 f# d0 E- j3 i/ N; l |  Getting links, enhancing it by certain actions like blogging, writing pillar content, creating link bait, socializing
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獲得鏈接的方式主要通過寫博客，分享優質內容，鏈接誘餌，社會化等
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 On site optimization for spiders: example repetitive page titles concentrating (solely) on keywords' c; q; e1 x1 r4 a4 v# x. Z6 r& e
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SEO優化的對象是搜索引擎蜘蛛，目標頁面的標題是針對關鍵詞優化的 e0 i$ R7 e6 f6 U: E9 {2 w
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|  On site optimization for users. Example: Kick ass post titles% g+ S/ D1 N9 C/ ]% P
" C4 n1 I. C" y0 T, C不太「在意」標題的寫法，標題是為了讀者，而不是搜索引擎，關鍵詞丟在一邊
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 Competition: You compete with others to be on the first page/in the Google top 10 for keywords
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0 J+ @8 {8 }6 l- u# |你的競爭對手大多是那些在Google關鍵詞排名前十位的網站
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| Cooperation: You cooperate with each other submitting fellow bloggers to social media or voting for them, you link to them/ \5 O) c9 [1 ~5 J
$ ~; X: E% x( w* W與那些訂閱你博客的讀者進行合作，為他們投票，鏈向他們: x9 [/ H* a3 N: K) G C
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 Barter: You give me link and only then I will give you one
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交換，鏈接一對一地交換! k5 \ B* s: _3 l
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|  Giving: I link you regardless whether you link back, but in most cases you will, more than once: O* D' [$ q! ]( L6 j' i
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主動給於，通常不止一次，不會在意反向鏈接
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 Hiding: We』re not doing SEO, we can』t show our client list publicly, impersonal SEO company
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3 |( D' u5 ~1 h" @1 c掩飾，不會公開客戶列表，個人SEO
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( u5 [$ h( v7 t: k7 s: v( N0 X |  Being open: Welcome our new client xyz, we are proud to work together with them, Rand Fishkin and his team9 s/ [6 t; d2 y( `% ^4 ?2 V
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全開放，團隊合作，願意分享9 x4 u4 n& r' L6 f
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|  keywords 關鍵詞 |  tags 標籤 |
|  Optimization for links 鏈接制勝 |   Optimization for traffic 不太看重鏈接，流量制勝 |
|  clicks, pageviews, visits 流量統計的IP及PV |  conversions, ROI, branding 轉化率及品牌度 |
|  DMOZ 開放目錄 |  del.icio.us 主流社會化書籤 |
 Main traffic sources: Google, Yahoo, MSN: ~. h0 j: U/ y1 ?8 |
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主要依賴Google，Yahoo，MSN三大搜索引擎的流量
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* g% B: ?8 i5 I: z |  Main traffic sources: StumbleUpon, Niche social news sites, Blogs 更多地來自一些社會化新聞網站，博客 |
|  one way communication 交流的方式單一 |  dialog, conversation 對話交流 |
|  top down 自上而下 |  bottom up 自下而上 |
|  undemocratic 非民主, who pays most is on top |  democratic 民主, who responds to popular demand is on top |
|  50% automated |  10% automated |
|  technocratic 技術層面 |   emotional 情感化層面 |
發表於 2008-10-29 22:36:56
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