本帖最後由 豬農 於 2013-10-20 10:10 編輯 ( U$ t! ]7 \$ n8 _
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不知道這個話題有沒有已經討論過, Google+1 是否真的目前已經對排名有直接推高的影響,是值得研究一下。這個在樓主此帖 和 TGL 8月的另一貼都出現過了。(當然是國外翻譯來)
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對於 Google+1 目前是否已經對排名直接推高,Google的(發言人)Matt Cutts很快就出來跑到HackerNews上說,非也。他說, T% J0 ^2 D4 V7 t
) [# P- m5 u2 ~/ t% M5 RJust trying to decide the politest way to debunk the idea that more Google +1s lead to higher Google web rankings.
: K f# _- _) S% l他繼續說這些不是谷歌信號:
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9 O. d6 ]. {. K% E5 [) H) bIf you make compelling content, people will link to it, like it, share it on Facebook, +1 it, etc. But that doesn't mean that Google is using those signals in our ranking. {: r' |' z# f& ^5 p7 n8 I% O
" V, ^% h$ _8 F! `1 K5 kRather than chasing +1s of content, your time is much better spent making great content.
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: l& m% |/ V% x. j: |# uSuffice it to say that I would be very skeptical of anyone who claimed that more +1s led to a higher search ranking in Google's web results." X" ?, D- l0 T% q
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Most of the initial discussion on this thread seemed to take from the blog post the idea that more Google +1s led to higher web ranking. I wanted to preemptively tackle that perception.
8 a' R5 g7 p5 q5 D1 s7 O6 W順便說一下,以前Facebook Shares也被認為有類似的效果,同樣被Cutts否定。但是後來有人提出,有+1 並非是壞事,因為,既然你的東西受歡迎,鏈多鏈高質鏈自然,排名靠前,讀者多,自然也會有更多 +1,facebook shares 等 (correlation),谷歌的算法看上去更自然。但目前,其+1數量多少並非「直接」推高排名(causation)。關鍵是」直接「二字, 間接的效果很可能有(indirectly promote links, tweets and other signals),這裡就不詳述了。
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因此看來,對於+1 ,圖表所表示的僅僅是correlation,而非causation。' G# ^; U9 I& U
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