roror999 發表於 2013-11-11 01:28 
! h1 D# E Y: h' c/ C. b: f這文章中提到的OTO,是什麼意思0 f# p6 ^& \8 s: Q
2 a7 _& W) ^1 s/ e6 ^1 O" ~
我一時沒想明白,謝謝了先
8 u1 l: O; ?0 h0 j" ~OTO generally stands for one time offer. You usually see this as an upsell strategy to an offer. Here's what usually happens during the process, you buy a product or service for a low entry price like $29 or $39, somewhere in that area. Once you get "in the door" you are offered a OTO. Marketers call it this so you get the feeling that you need to buy, after you decline it won't be offered again. It's a marketing ploy that works well. Is it alway a good idea to jump into these OTO's, that depends on you.
/ d# _8 U& [! ~# z8 k' b. m8 n& n/ k9 l. y, q" Y0 }( X
|