本帖最後由 carelezz 於 2010-6-1 10:54 編輯
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關於 media buy 的新書,2010年5月8日發佈。
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: m; M$ V/ e5 j! S, l1 K/ e目錄列表:- About the Author ........................................... 4 (Scott Rewick1 z S' s: t2 Q
- Chapter 1: Introduction to Media Mentors ........... 7
9 H/ t% T% v5 l+ R - Chapter 2: The Landscape Outside of Google ...... 12# Q. i/ k. @8 `- d T: q* p
- Chapter 3: Distribution Breakdown….……………………..16
- P, N8 g4 K! u. k7 M8 a& t3 P/ T7 Z - Chapter 4: Media Buying Strategies .................... 71
* M9 X; @0 _, |" ~: E- w$ _& @ - Chapter 5: Media Tips, Tools and Resources ......... 85
( U/ }) _6 f+ h8 W! c: d - Chapter 6: Market Research Tools, Testing and Tracking ........ 88& f8 n, `, y3 m% B. x3 `. i
複製代碼 銷售頁面:- hxxp://www.media-mentors.com/unleashed-sales/
複製代碼 下載鏈接:- http://rapidshare.com/files/393848679/advertcn.com-mu.rar
複製代碼 密碼:
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